This course is teaching to students how to think strategically when it comes to social media and the SME business. Social media is integrated into our everyday lives and it plays an integral role in marketing everyone’s business.

But which social media platforms should use and how to engage the target audiences effectively?

The students will learn highly practical and experiential. They will develop a Social Media Marketing Strategy for the Business at this course. They will also have a new understanding of social media platforms, how to create targeted content to engage audiences, and how to monitor and track social media marketing performance